Why Is It Important To Thank Clients And Staff At Christmas?


How do you thank clients and staff
at Christmas? If you are in quandary as to whether it’s all worth it, our latest article should help. It’s certainly not long to go, but there is still time to send clients and your team a Christmas message or gift. It’s a great time to thank customers and remind them of your brand. Your team has also been working really hard throughout the year, so it’s the perfect time to reward them with something special, so they feel appreciated. In the latest article from team4, bookkeepers based in East Sussex with worldwide clients, we look at why you should thank clients and staff at Christmas, the things you can do, what defines a business gift according to HMRC and whether these things are tax and VAT deductible.

 

Why should you thank clients at Christmas?

 

Creates a positive association with your brand
Increases customer loyalty
Helps to build better relationships
Leaves a special and lasting impression
Promotes good will
Highlights your appreciation and gratitude
Gives an opportunity for an extra promotion
Provides a way of reconnecting with clients

Why should you thank staff at Christmas?

 

Appreciation of their hard work throughout the year
Boosts morale for the coming year
Promotes employee loyalty
Acts as a reminder of the positive environment they are working in
Makes employees feel valued
Improves productivity
Emphasises they are part of a warm and caring team
Increases results and motivation

 

How to thank clients and staff at Christmas

 

Send a thank you message in the form of a Christmas card
Send a gift for Christmas – thoughtful branded gift
Take them out for a festive lunch
Invite them to a special event
Post about them on social media

 

For customers, you could implement a loyalty programme, possibly discounts on repeat subscriptions, and rewards that accumulate with the more they purchase.

Thanking your team

 

When considering your team, you could give recognition awards, personal gifts and post Christmas incentives. Upgrading their workspace goes down well which could include an ergonomic office chair or an upgraded room for breaks. And don’t forget to get the office into the festive mood with decorations including a tree and Santa hats.

 

What is a ‘business gift’?

 

A business gift is a gift of goods that is made in the course of promoting your business and for which you were entitled to reclaim the VAT you were charged on its purchase as input tax. By ‘gift’ we mean a definite, voluntary and unconditional transfer of the goods for no consideration.

 

If you do want to thank clients and staff at Christmas in this way, it’s probably fair to say that in general business gifts are not tax-deductible as the vast majority fall under the category of entertaining. However, there are exceptions and the specialist bookkeepers at team4 will be able to help you.

 

Tax and VAT implications

 

1. If the total cost, including VAT is less than £50 per employee, tax relief is available for the cost of businessesproviding company gifts to employees. The VAT can also be reclaimed on the cost of the gift. There are exceptions and the gift must not be cash or a cash voucher, cannot be linked to the employee’s performance, or provided as part of a salary sacrifice scheme. Gifts over £50 are treated as a ‘benefit in kin’ and are therefore taxable to the employer and employee.

 

2. Annual office events such as Christmas parties are also allowable for both corporation tax and VAT relief. The so-called ‘annual event’ allowance allows you to spend up to £150 per head on a tax-free event or series of events. However there are a number of points your should be aware of:

 

The event must recur annually
Must be available to all employees generally
The £150 per head ‘exemption’ is inclusive of VAT, as well as any transport to and from the event, or accommodation for attendees
If the cost of the event is greater than the £150 exemption, then the whole amount and not just the excess may result in a benefit in kind to the employee

 

3. Business gifts allowable for tax purposes to customers or clients fall into two categories:

Giveaways to the public (like a free sample) to advertise your business
Gifts less than £50 that advertise your business, not including food, drink or tobacco

 

Vouchers are allowable in this instance, so long as they are not exchangeable for cash. Multiple gifts to the same person amounting to more than £50 are subject to tax.

How can team4 help?

 

We hope team4 has demonstrated how important it is for you to thank clients and staff at Christmas and at othertimes of the year. It demonstrates to clients that you appreciate their continued business and to staff that you recognise their loyalty, hard work and professionalism. Customer retention and satisfaction are the key ingredients to a successful business. By thanking them you are showing that you recognise their invaluable contribution and you are also saying thank you for their ongoing support. If you are confused as to what constitutes a business gift and whether it is tax deductible, please get in touch with team4. You don’t want to be making any costly mistakes. Call us on +44 1825 763378 or +44 1903 442511 or email info@team4bookkeeping.co.uk

How To Reduce The Running Costs Of Your Business

Making savings to reduce the running costs of your business could be ‘make or break’. Figures suggest that the number of companies going bust this year could be the highest since the financial crisis of 2009. Statistics also show that insolvencies rose 10% from a year ago in the three months to the end of September and there has also been a sharp increase in the number of firms at risk of going bust. Before your company falls into this category, it’s worth considering how you can save monies. In this latest article from team4 bookkeepers, based in Sussex with worldwide clients, we look at eight things you can do that could dramatically reduce your overheads.

 

  1. Explore alternative business premises

 

Could there be an alternative to the long-term commitment of renting office space? If you are not fully utilising all the space you have at your disposal, you might consider downsizing. You may not need that large office anymore as you are now outsourcing your marketing and bookkeeping, so maybe a space half that size would suffice. Perhaps a co-working arrangement might work for you or could employees work from home? In the latter scenario, you could save rental fees and the associated costs of a physical building, saving you a packet.

 

  1. Check regular outgoing payments

 

Do you know what you are paying for every month? And if so, do you need everything that is going out of your business? To reduce the running costs of your business, it’s time to pull the plug on unused services. These could include subscriptions or networking fees or software apps that are never used. You can check with your team to see if services are still necessary. With software, consider downgrading to a free version. It really is easy to lose track of payments particularly if made by recurring payments such as on your credit card or direct debits. Here at team4, we think you will be surprised about what you are paying for that you don’t need.

 

  1. Are you getting the best energy tariff?

 

If you are not tied into a contract, find out if you can get a better deal. It’s worth checking a few companies to see the best contract terms available. On top of this, you may be able to make savings on the energy you use to reduce the running costs of your business. Turning the thermostat down by a degree or two can save a lot and your office does not need to be heated when you are not using it.

 

  1. Could you get a better deal on your mobile telephone and Internet?

 

When your mobile and Internet services are due for renewal, check out other deals, as there are some really good ones out there. Some suppliers have deals on the number of phones that you use. We recommend that you don’t automatically renew services including mobile phones, business insurance and broadband contracts. Renegotiate every year to make sure you are getting the best price.

 

  1. Shop around for the best price on supplies

 

You could be making savings on software and general office stationery. Buying in bulk can be a good option if you know you will use/sell the stock. You may find that there are some good deals around traditional sale times including Black Friday later this month (24 November) and Cyber Monday (27 November). Also be on the look out after Boxing Day and New Year.

 

  1. Go paperless to save oodles on printing costs

 

To reduce the running costs of your business, consider moving completely away from any paper documentation and go completely digital. Going paperless can really save you money and so encourage your team to only print out documents only when essential.

  1. Draw up a budget and stick with it

 

This will help to identify areas where you can make savings. Your budget can be based on your average income per month and our tip is underestimate income and overestimate spending. This is applicable irrespective of the size of your business, from start-ups to growing businesses.

 

  1. Get the best professional advice

 

Make sure you are getting the best advice from your bookkeeper and/or accountant. Tax relief is available for small to medium sized businesses. And don’t miss out on tax-deductible expenses across a wide range of categories including office supplies, uniforms and vehicle fuel.

How can team4 help you to reduce the running costs of your business?

 

In these tough times, we hope you have found our latest article about how to reduce the running costs of your business helpful so that you can lower some of the expenses and overheads associated with running your business. Here at team4 our aim is to support you by optimising your expenses, keeping close tabs on your spending and helping you set budgets. If you are looking to work with a bookkeeping team with a proactive approach and your interests at heart, please get in touch. We can help you with ways to improve your cash flow and ways to get your clients to pay on time. Call us on +44 1825 763378 or +44 1903 442511 or email info@team4bookkeeping.co.uk